Approach-Avoidance Conflict

The approach-avoidance conflict is one of the three possible conflicts that accompany a decision-making situation. The approach-avoidance conflict involves making decisions about situations that have both positive and negative ramifications. An example of this might be an individual making a decision about taking a job that possesses both financial gain and prestige, but also contains a great deal of stress and long hours. This involves the individual assessing for themselves whether the negative aspects outweigh the positives.